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How Kellogg’s Eliminated Manual Data Searching to Advance Their Sales Analysis

This Tibersoft case study outlines how Kellogg’s has traded manual data scrubbing for automated data management and easily accessed analytics.

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  • Essential: Gather information you input into a contact forms, newsletter and other forms across all pages
  • Essential: Keep track of what you input in shopping cart
  • Essential: Authenticate that you are logged into your user account
  • Essential: Remember language version you selected
  • Functionality: Remember social media settingsl Functionality: Remember selected region and country
  • Analytics: Keep track of your visited pages and interaction taken
  • Analytics: Keep track about your location and region based on your IP number
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  • Analytics: Increase the data quality of the statistics functions
  • Advertising: Use information for tailored advertising with third parties
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  • Advertising: Gather personally identifiable information such as name and location

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